01
Live-action zones
Obstacle courses, climbing, tag and interactive physical challenges.
A New World of Play
One destination.
Many ways to play.
Kaizira is a flagship gaming, esports and Digital Garden destination for premium shopping malls across Asia, the Middle East and the Americas. Compete, explore, create and socialise, then recharge in a signature garden environment.
- Venue8,000–10,000 m²
- SettingPremium mall anchor
- MarketsAsia · Middle East · Americas
Developed by Aquamarine Projects
Each venue brings gaming, immersive attractions, physical adventure, creative production, retail and themed dining into one integrated experience — designed for players, fans, families and creators.
6destinations under one roof
8–10ksquare metres per venue
All-weatherentertainment and community anchor
Multi-cityprefabricated, repeatable format
The Kaizira Experience
Digital adventure.
Real-world connection.
01/ 06
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01
Compete
Esports arena & cinema
A flexible event venue for tournaments, broadcasts, large-format screenings, launches and cosplay events. Stage, audience and production facilities are configured to the available space and operating programme.
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02
Immerse
Real-world game adventures
Themed environments bring game-inspired stories into physical space through interactive challenges, escape rooms, projection, animatronics and cosplay. VR/AR labs extend the adventure; branded experiences are subject to licensing agreements.
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03
Play
Gaming pods & immersive play
Single-player and squad pods support casual sessions, team training and competitive play. Simulators, retro gaming and tabletop experiences broaden the offer, with premium lounges for members and private groups.
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04
Connect
The Digital Garden
The garden is Kaizira’s signature social heart, combining planting, digital art, seating and calmer spaces between play sessions. Dining and optional recovery facilities extend its appeal beyond the core gaming audience.
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05
Create
Creator studios & Future Labs
Bookable studios support streaming, podcasts and content production. Future Labs are conceived as spaces for technology demonstrations, game playtesting and collaborations with publishers and developers.
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06
Discover
Retail & themed dining
Gaming hardware, comics, cosplay and collectables sit alongside cafés, themed restaurants and social dining. Pop-ups, merchandise launches and brand showcases keep the offer fresh.
Belong.
A premium mall anchor
Reasons to return,
all year round.
Kaizira is designed to complement shopping with an all-weather destination for entertainment and community. A changing programme of tournaments, screenings, launches and seasonal experiences creates reasons to return, with opportunities for visitors to spend across play, dining and retail.
Designed to repeat
Prefabricated architectural modules, a consistent brand and a shared operating framework support multi-city deployment. Layouts, attraction mixes and programming adapt to each mall and market.
One integrated visitor journey
Arrival, attractions, retail and dining are planned as a connected experience, with acoustic separation between energetic and quieter zones. The final attraction mix and capacity follow each site’s test fit.
More ways to play
From live-action zones
to the VIP lounge.
02
VIP Gaming Experience & Lounge
Premium lounges for members, teams and private groups.
03
Tabletop & RPG simulators
Themed tabletop rooms with projected maps and live game-mastering.
04
Sports Sim Bar & Café
Golf, racing and flight simulators alongside social dining.
05
Retro gaming
Classic cabinets, pinball and nostalgia nights.
Why now
Play is the fastest-growing reason to leave the house.
Gaming has become the world’s largest entertainment medium, esports audiences keep growing, and mall owners are replacing department-store anchors with experiences that drive visits. Kaizira sits at the intersection.
US$201.6B
global games revenue in 2025, up 9.1% year on year
Newzoo
47%
of global games revenue generated in Asia-Pacific
Newzoo
640.8M
global esports audience in 2025
Quantumrun / Newzoo
26.2%
forecast annual growth of location-based entertainment to 2033
Grand View Research
“Experiential and niche retailers can deliver anchor-level traffic.”
— Placer.ai, Rethinking the Mall Anchor in 2025
Aquamarine’s role
Originator, designer,
integrator and operator.
Aquamarine takes each Kaizira from a blank rooftop or leased mall space to a fully operating flagship destination, then runs it on behalf of the project company for the duration of the lease. A common brand and operating framework supports consistency across the network.
- 01
Site selection
Premium host malls with the footfall, footprint and services to support a flagship.
- 02
Commercial feasibility
Site-specific test fit, market study and financial model.
- 03
Lease & licensing
Mall agreements, publisher partnerships and branded-experience rights.
- 04
Detailed design
Specialist engineering, prefabricated modules and building-services integration.
- 05
Fit-out & commissioning
Delivery coordination through to opening.
- 06
Operations
Programming, memberships, events and long-term operation for the SPV.
Investment & delivery
The proposed structure uses dedicated local project companies supported by shared brand, design and operating capabilities. Funding, equity participation, management terms and IP arrangements are agreed for each transaction.
Partnership, joint venture, franchise
Expansion follows demonstrated operating performance. Potential investor returns include operating distributions and proceeds from a strategic sale or later portfolio transaction, subject to structure and market conditions.
Explore the opportunity
Investors, mall owners
and strategic partners.
Aquamarine welcomes discussions with investors, mall owners, publishers and strategic partners. Site-specific feasibility, financial models and commercial terms can be reviewed under confidentiality.